21Shares Launches First Dogecoin ETP on SIX Swiss Exchange

• 21Shares partners with House of Doge to launch the first Dogecoin ETP on SIX Swiss Exchange.
• Dogecoin ETP mirrors DOGE’s price, providing a regulated investment path for investors.
• Institutional support and corporate partnerships are key for Dogecoin’s future growth.

Taking a bold initiative, 21Shares collaborated with the House of Doge to present the world’s first Dogecoin Exchange-Traded Product (ETP). This product has been developed in cooperation with the Dogecoin Foundation and will be included in the list of offerings on the SIX Swiss Exchange. The Dogecoin ETP will thus serve as a regulated product through which investors can invest in the meme-based cryptocurrency.

Dogecoin ETP Details

The partnership, disclosed on April 9, 2025, is instrumental in the development of both 21Shares and Dogecoin. According to Duncan Moir, the President of 21Shares, the Dogecoin ETP is perhaps the cleanest and simplest point of entry into the ecosystem. This partnership is a perfect opportunity for those interested in Dogecoin investment, as it is a regulated market among other advantages.

An Exchange-Traded Product, or ETP, is a financial instrument based like a security or a commodity. Further, the Dogecoin ETP will have a similar value to Dogecoin, enabling individuals to invest in the token and bring it within investment products, without directly owning it.

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Institutional Adoption Plans

According to Advisory Board Member of the House of Doge, Jens Wiechers, the partnership is a game-changer towards the growth of Dogecoin. He also said that it assists in maintaining the Doge more or less fun while integrating the institutional gravitas that can enable it to grow more significantly.

Further, Wiechers emphasized that the corporate adoption of Dogecoin will grow to the next level. Notably, the cooperation with 21Shares will become a regulated gateway for institutions to engage with the ecosystem and contribute to the Dogecoin community’s mission of “Dogecoin is Money.” Another main aspect of this collaboration is viewed as a step toward further adoption of Dogecoin by financial markets.

The company launched Bitcoin Core ETP (CBTC), Solana Staking ETP (ASOL), and XRP ETP (AXRP) on Nasdaq Stockholm. This launch of the Dogecoin ETP is part of 21Shares’ ongoing efforts to diversify its portfolio and attract more investors to cryptocurrency-based products.

As of press time, Dogecoin is trading at $0.1446, showing a 7.18% decrease in the last 24 hours. Over the past week and month, DOGE has seen significant declines of 16.51% and 18.33%, respectively, reflecting its volatile nature.

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