• 21Shares plans to launch the first officially endorsed Dogecoin ETP on the SIX Swiss Exchange under the ticker DOGE.
  • This Dogecoin ETP is officially backed by the Dogecoin Foundation and developed with House of Doge.

21Shares, one of the biggest crypto exchange-traded product (ETP) providers globally, has introduced a fully backed Dogecoin ETP. According to the Wednesday announcement the new product will be listed on the SIX Swiss Exchange under the ticker ‘DOGE.’

Much wow. Now live! 🐕 In partnership with @houseofdoge , we're excited to introduce the only Dogecoin ETP endorsed by @dogecoinfdn , now available through your bank or brokerage.

Here's to the meme that made it. 🍻

Many details: https://t.co/f143znekt1

Disclaimer: This document… pic.twitter.com/Mqewu1HeNB

— 21Shares (@21Shares) April 9, 2025

What makes this launch even more significant is that it’s the first and only Dogecoin ETP officially supported by the Dogecoin Foundation. This new offering comes as the result of a collaboration between 21Shares and the House of Doge, the corporate arm of the foundation.

Interestingly, this launch follows a similar move by Valour, another crypto fund issuer that introduced its own Dogecoin ETP last month in Sweden. However, the exact listing date on the SIX Swiss Exchange has not been specified. Typically, once a recognized representative submits the listing application, the process can take up to 20 exchange days.

What the DOGE ETP Means for Investors and the Market

So, what exactly is a crypto ETP ? It’s a regulated investment product—very similar to a stock—that tracks the price of a digital asset, in this case, Dogecoin. Investors can buy and sell it through regular stock exchanges. Further, the Dogecoin ETP by 21Shares is 100% physically backed, meaning each unit is supported by real Dogecoin holdings and it comes with a 2.5% management fee.

Dogecoin may have started as a joke in 2013, but it has grown into one of the top cryptocurrencies in the world. Today, companies like Microsoft and Tesla accept it as payment, and it’s commonly used for things like micropayments and tipping online.

Despite the positive news, Dogecoin’s price dipped over 3% in the last 24 hours, mainly due to market volatility after new tariff announcements by Donald Trump. Over the past week, DOGE has pulled back by 14.36%, trading between $0.13 and $0.17. As of now, Dogecoin is priced at $0.1474, with a market cap of more than $21.96 billion, keeping it among the top ten most liquid cryptocurrencies in the market.

If the DOGE ETP is officially listed, it could open the doors for institutional investment, boost Dogecoin’s credibility, increase market liquidity, and potentially drive stronger price support through regulated exposure.

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