Recently, a new trend has emerged in the crypto community: Bitcoin owners are spending their digital wealth on luxury watches, with a preference for the Rolex brand.
In particular, on the social network X, which is banned in Russia, a post appeared on the account of the supplier of high-quality watches The Luxury Watch Guy about the fact that after Bitcoin reached the $100,000 mark, there was a rush demand for luxury watches.
A post from December last year on social media when BTC hit $100,000.
The post features images of the Rolex Skydweller Black Dial, Rolex Yellow Gold GMT Jubilee, Audemars Piguet Perpetual Calendar, Audemars Piguet Rose Gold Chronograph 41mm Black Dial, Rolex Datejust Blue Dial 36mm and Ladies WG Diamond Piaget, as well as the White Panerai Luminor.
I have been into crypto since 2021… today I sold a small part of my crypto to buy my dream watch and this is my personal achievement. Trust me guys, it is never too late to start trading…
I'd like to thank our community for being strong... now back to HODLing, one user wrote Reddit, where this topic was also actively covered.
Post on Reddit, which appeared in mid-December 2024.
Another user Reddit said he traded some of his bitcoins for a Rolex when BTC hit $64,000 about ten months ago. Remarkably, BTC rose to $69,000 just one day later.
What do you think? I already blew the deal because Bitcoin went from 64 to 69 the very next day… So in terms of BTC spent, I paid a lot more than I needed to.
In response to these posts, several users wrote that luxury watches can very well serve as an alternative means of saving money.
Rolex watches retain their value thanks to a combination of brand image, exclusivity, meticulous design and uncompromising manufacturing. They enjoy a steady demand, and are currently experiencing something of a renaissance in their appeal.
In addition, Franck Muller offers watches inspired by cryptocurrencies that can be purchased with Bitcoin. Jacob & Co. also accepts cryptocurrency for its exclusive creations.
Vanguard Encrypto series from luxury watchmaker Franck Muller.
