Adidas and Stepn move from NFTs to physical products with planned sneaker drop this month
Quick Take Adidas and its blockchain partner Stepn announced they will be dropping a collection of 1,200 physical shoes.
Shoe and sports apparel giant Adidas and its blockchain partner Stepn announced on Thursday that they will drop a limited number of physical shoes.
The move follows April's announcement that Adidas and the Solana-based fitness app Stepn had partnered to release 1,000 NFTs, which made up the Stepn x Adidas Genesis Sneakers collection. Later this month, the two companies will make available a "limited-edition collection of 1,200 physical Adidas Ultraboost 5 running shoes," Stepn said in a statement.
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