Circle, the stablecoin issuer behind USD Coin (USDC) , is teaming up with Tokyo-based financial services firm SBI Holdings to boost the adoption of USDC and Web3 services in Japan.

Circle said it concluded a memorandum of understanding (MOU) with SBI Holdings on Nov. 27, which will underpin the strategic expansion of USDC into Japan.

Circle and SBI Holdings are joining forces to boost $USDC circulation and transform the financial landscape in Japan with $USDC and Web3 Services! This partnership signifies a major leap in digital asset innovation and a strategic expansion for $USDC in Asia.

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— Circle (@circle) November 27, 2023

It comes as the Japanese government revised the Payment Services Act in June to establish regulations for stablecoins, which Circle believes will “stimulate the issuance and circulation of stablecoins in Japan and advance Japan’s transition towards a Web3 economy.”

To initiate the circulation of USDC into Japan, SBI Holdings is seeking registration as an electronic payment instruments service, which is subject to approval by Japanese authorities.

SBI Holdings CEO and President Yoshitaka Kitao hopes it will be a step toward mass stablecoin adoption in the country.

"Japan is steadily preparing the groundwork for the full-scale introduction of stablecoins [and] we are very pleased to have signed a basic agreement for a comprehensive business alliance with Circle."

Circle's CEO Jeremy Allaire said the partnership "represents a shared vision for the future of digital currency" in Japan and Asia and is a "milestone" for Circle as part of its expansion plan into the region.

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"We are excited to collaborate with SBI towards setting new standards in the financial sector in Japan," said Allaire.

SBI Shinsei Bank will provide banking services to Circle to enable USDC access and liquidity for Japan-based businesses and users.

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